Swell Boutique Hotel
Sofokli Venizelou 69 & Kapetan Lemonia
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Why people book this hotel
“The location was excellent, breakfast was very nice and the staff were very help…”
“Location was good”
“Staff were friendly & helpful”
“Location, room, staff”
“Bed was very comfortable”
“The stuff, the location,breakfast, room”
“Great varied breakfast”
“Great breakfast”
“Upgrade to private suite with pool and sauna was tremendous”
“Location, staff, our executive suite with private pool and sauna”
“The breakfast was incredible with huge variety and the rooms were impeccably cle…”
“Spotlessly clean, We stayed in the two bed, two bath suite on the 5th floor, per…”
Overview
Offering a shared pool and a restaurant, the beachfront Swell Boutique Hotel is located in Rethymno Town. It features elegantly decorated accommodation with a furnished balcony and views over the Cretan Sea. Free WiFi access is available throughout. Fitted with Coco-Mat mattresses and pillows, all air-conditioned rooms and suites of Swell come with a flat-screen, satellite TV. Each is equipped with a mini fridge and a dining table, while some have a separate living room. A hairdryer and free toiletries are included in the private bathroom. Guests may enjoy refreshing drinks and light meals at the property’s snack bar. A selection of lunch and dinner dishes is prepared at the on-site restaurant. A spa area including a sauna, steam bath, hot tub and massage room is available and its facilities can be used at an extra charge. Sun loungers are offered at the terrace by the pool. Other facilities include water sports facilities, a shared lounge and luggage storage. Sun loungers and umbrellas are featured on the beach, at extra charge. Several shops can be found within short walking distance and Fortezza Castle is 500 metres away.The hotel is 1.4 km from Historical and Folk Art Museum, 1.4 km from Archaeological Museum of Rethymno and 1.3 km from Venetian Harbour. Heraklion International Airport is 80 km away.
Traveller reviews
Gaie
couple
June 6, 2026
“A really lovely stay, the hotel is very nice and the location is perfect as the beach is literally just steps away, also”
The location was excellent, breakfast was very nice and the staff were very helpful and friendly.
bede
solo_traveller
June 3, 2026
Upgrade to private suite with pool and sauna was tremendous. Great quality of furnishings
Gerry
solo_traveller
May 30, 2026
Location was good. Staff were friendly & helpful. Bed was very comfortable. The balcony was substantial and we had a great view of the sea.
Hala
solo_traveller
May 27, 2026
Every thing. The stuff, the location,breakfast, room.
Diane
couple
May 23, 2026
“Very enjoyable and relaxing”
Right on the front and close to the old town
Cynthia
couple
May 15, 2026
Location, room, staff
Anthony
couple
April 22, 2026
“Crete is a great holiday destination.”
Great hotel, location and staff. Lovely old town. Nice beach and easy walking distance to the old town. Plenty of tours. Good shopping and restaurants. We went to Crete mid April and were not aware that the holiday season started later in the year. Weather very mixed and windy. Notwithstanding we had a great holiday and would have no problem recommending Crete as a great destination.
Serena
family_with_children
November 3, 2025
Loved the room. Location, staff, our executive suite with private pool and sauna. The bed was so comfortable we tried to read label of sheets and mattress so we could purchase for home. We said it truly was the perfect bed. The freshly squeezed orange juice served to the table each morning ehole sitting in front of the beach was fabulous. Our 3rd visit, and not our last. We brought extra family this year, and they also loved it.
Gabi
couple
October 17, 2025
This is one of the best hotels we have stayed in. Quiet, very comfortable, close to old town and beach I would always come back
Philip
couple
October 16, 2025
“Great for one night.”
Everything satisfactory except for the pillows - too heavy and too hard.
Ekaterini
solo_traveller
October 10, 2025
“Unforgettable experience!!”
Thank you for an unforgettable experience! From the moment I arrived, right up until the very end, everything was perfect. The hotel staff are so personable, warm and welcoming. The breakfast was incredible with huge variety and the rooms were impeccably clean, modern and spacious. Thank you for making a solo female traveller feel so welcomed and safe. See you again next year!! 💙
Gareth
couple
September 13, 2025
Superb in every way! Ideal location, just a short walk along the seafront to the old town and footsteps from a lovely beach. Great varied breakfast. Friendly helpful staff. Spotlessly clean, We stayed in the two bed, two bath suite on the 5th floor, perfect with two teens. One of the best hotels we have stayed in!
Julie
couple
September 12, 2025
“RELAXED SUNSHINE HOLIDAY”
Proximity to everything. Fantastic staff so friendly and nothing was too much trouble. Great breakfast. Loved loved loved our balcony pool. Honestly faultless
Radu
extended_group
August 28, 2025
“Best holiday for my family”
Excellent hotel on the beach, close to everything in the beautiful Rethimno. It was the perfect holiday. Excellent service, very kind, very friendly. Again: perfect for my family! Really recommend them! We will come again here!
Joanna
family_with_children
August 28, 2025
Excellent hotel by the beach (sandy and with warm water), with a nice swimming pool and a bar. Our room was spacious and had its own, really big pool, which was great with the kids. Nice breakfast with lots of choice - seasonal local fruit, freshly squeezed orange juice and some home-made cake were my favourite. It’s a family-run hotel, not a huge chain hotel run by an anonymous company, with very friendly and helpful staff. The area is lively but the rooms are quiet and it is safe to walk at any time of the day. We were lucky to park in front of the hotel - and if there are no spaces availble, you will find something nearby. There are water sports centres nearby if you want to try some activities. Rethymno is a short walk away, definitely nice to visit!
Maria
couple
August 24, 2025
Sensational stay, fabulous location, comfortable and beautiful amenities.
Joseph
couple
June 25, 2025
“Amazing hotel with amazing people.”
"Breakfast", "Staff", "Location", "Beach"
Fiona
couple
June 19, 2025
“Awful noisy and a waste of money”
The suite was nice with a private sauna and pool but it was completely ruined by builders next door smoking all day shouting and drilling and banging from 7am
Guy
couple
June 6, 2025
“A very nice hotel for a 2–3 night stay in Rethymno.”
• The room we received was spacious and large. • Comfortable bed. • The room was clean. • The staff, especially during breakfast, were wonderful. • Direct sea view. • Four parking spots available on a first-come, first-served basis
Anna
couple
June 1, 2025
“Ideal mix of comfort, location, and hospitality”
We’ve now stayed at Swell Boutique Hotel three times, and each visit has been a truly wonderful experience. As a small hotel, it offers a sense of personal touch and comfort that’s hard to find elsewhere. The staff—and the owner—are very friendly, always welcoming and eager to assist with any request. Their warmth and hospitality make you feel like a valued guest from the moment you arrive. The rooms are impeccably clean, thoughtfully designed, and well-equipped with everything you might need for a comfortable stay. Mornings start with a delicious Greek breakfast, offering a wide variety of fresh choices—including excellent fresh orange juice. With its beautiful views of the beach and great location (plus own parking) Swell Boutique Hotel combines convenience with tranquility. We’ve returned several times already and wouldn’t hesitate to come back again. Highly recommended.
Facilities
Activities
Sauna, Fitness centre, Spa and wellness centre, Massage, Hot tub/Jacuzzi, Hammam, Bicycle rental (additional charge), Water sport facilities on site, Beachfront, Spa facilities, Steam room, Spa lounge/relaxation area, Fitness/spa locker rooms, Beach
Cleanliness & disinfecting
Use of cleaning chemicals that are effective against Coronavirus, Linens, towels and laundry washed in accordance with local authority guidelines, Guest accommodation is disinfected between stays, Guests have the option to cancel any cleaning services for their accommodation during their stay
Food & Drink
Wine/champagne, Breakfast options, Snack bar, Restaurant, Bar
Food & drink safety
Physical distancing in dining areas, Food can be delivered to guest accommodation, Breakfast takeaway containers, Delivered food is securely covered, All plates, cutlery, glasses and other tableware have been sanitized
General
Bicycle parking, WiFi available in all areas, Non-smoking rooms, Family rooms, Lift, Non-smoking throughout, Air conditioning, Heating, Soundproof rooms
Internet
Internet services, Free WiFi, WiFi
Outdoors
Outdoor pool, Terrace, Sun terrace, Outdoor pool (seasonal), Outdoor furniture
Parking
Parking, Free parking
Physical distancing
Cashless payment available, Physical distancing rules followed, Screens or physical barriers placed between staff and guests in appropriate areas
Pool and wellness
Swimming Pool, Pool with view, Pool/beach towels, Pool bar, Shallow end, Swimming pool
Reception services
Invoice provided
Safety & security
Key card access, Smoke alarms, Fire extinguishers
Safety features
Staff follow all safety protocols as directed by local authorities, Hand sanitizer in guest accommodation and key areas, Process in place to check health of guests, First aid kit available, Access to health care professionals, Thermometers for guests provided by property, Face masks for guests available
Services
Shuttle service, Private check-in/check-out, Shuttle service (additional charge), Daily housekeeping, Airport shuttle (additional charge), Shared lounge/TV area, Express check-in/check-out, Currency exchange, Ironing service, Airport shuttle, Laundry, Dry cleaning, 24-hour front desk, Room service, Car hire, Tour desk, Fax/photocopying, Luggage storage
Standard Room with City View
Offering a furnished balcony with partial views, this air-conditioned room comes with a flat-screen, satellite TV. Fitted with a Coco-Mat mattress and pillows, it features: -a mini fridge -a dining table -a private bathroom with hairdryer and free toiletries -free WiFi.
Superior Room with Sea View
Offering a furnished balcony with partial views of the Cretan Sea, this more spacious and air-conditioned room comes with a flat-screen, satellite TV. Fitted with a Coco-Mat mattress and pillows, it features: -a mini fridge -a dining table -a private bathroom with hairdryer and free toiletries -free WiFi.
Executive Suite with Sea View-Private Pool and Sauna
Guests will have a special experience as this suite offers a private pool and a sauna. This spacious suite features 1 living room, 1 separate bedroom and 1 bathroom with a walk-in shower and free toiletries. The air-conditioned suite features a flat-screen TV with satellite channels, soundproof walls, a seating area, a wardrobe as well as sea views. The unit has 5 beds.
Junior Suite with Side Sea View
Offering a seating area with a flat-screen, satellite TV, this air-conditioned junior suite opens to a furnished balcony with partial views of the Cretan Sea. Fitted with a Coco-Mat mattress and pillows, it features: -a mini fridge -a dining table -a private bathroom with hairdryer and free toiletries -free WiFi.
One-Bedroom Suite with Sea View (3 Adults + 1 Child)
Offering a living room with a flat-screen, satellite TV, this air-conditioned, 1-bedroom suite opens to a furnished balcony with views of the Cretan Sea. Fitted with a Coco-Mat mattress and pillows, it features: -a mini fridge -a dining table -a private bathroom with hairdryer and free toiletries -free WiFi.
Superior Suite with Sea View
Offering a living room with a flat-screen, satellite TV, this air-conditioned and open-plan suite opens to a furnished balcony with views of the Cretan Sea. Fitted with a Coco-Mat mattress and pillows, it features: -a mini fridge -a dining table -a private bathroom with hairdryer and free toiletries -free WiFi.
Two-Bedroom Suite with Sea View
Offering a living room with a flat-screen, satellite TV, this air-conditioned, 2-bedroom suite opens to a furnished balcony with views of the Cretan Sea. Fitted with a Coco-Mat mattress and pillows, it features: -a mini fridge -a dining table -a private bathroom with hairdryer and free toiletries -free WiFi.
Hotel Policies
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